Knowledge is in our core. Today’s facts are the products of yesterday’s research.
Syndicated Studies
Being a specialized research firm, ARA Research & Consultancy provides the Media Industry and the Automotive Industry with a number of Syndicated Studies to help marketers benefit from ARA’s wide industry knowledge. The studies are the results of the steadfast commitment to these two key industries that distinguish ARA’s expertise in these fields.
Currently, ARA Research & Consultancy is conducting the following Syndicated Studies:
Motor Show Assessment
Since 2010
The importance of motor shows is growing … ARA conducts exit interviews to assess the effect of the show on their purchase intentions and brand perceptions.
Radio Audience Measurement
Since 2004
Our report provides daily audience measurement of radio programs using the DAR methodology … reports show audience by quartiles of 15 minutes in Kuwait since 2004. Other countries could be covered upon request.
PRS Print Readership Survey
Since 2005
The readership study is indispensable … By covering the dailies exclusively … provides important qualitative measures …
DelightX: Satisfaction with Car Dealers
Since 2003
DelightX: Satisfaction with Car Dealers
CBI: Car Brand Image
Since 2003
Main reference for marketers in the automotive industry … introduced to the Arab World by ARA … methodology … purchase process of brand new vehicles … each car model is carefully assessed …
Let’s Talk!
Ready to transfor your business with data-driven insights?