We Believe in quality results, solid consulting, and long term relationships
Delivering comprehensive research and consultancy services across the Middle East and beyond
Studies
Our comprehensive research studies deliver actionable insights across multiple industries and methodologies
Mystery Shopping
We went beyond the conventional mystery shopping service and developed AMIR with real-time results, trends and actionable recommendations.
Customer Satisfaction
We developed CUSTRAK online reporting dashboard to analyze data in real-time and provide comprehensive insights.
Consumer Research
Usage & positioning, Image & Perception, Supply & Demand Analysis, Concept Evaluation & Demand Potential, Price Elasticity.
Social & Corporate Opinion
Our Opinion Research covers public opinion polling and corporate internal research on employees and company atmosphere.
Real Estate Studies
Residential, commercial, office towers and construction projects. Our expertise includes marketizing the Master Plan to maximize ROI.
Industrial Research
Study the potential of new products,
competition, raw materials flow, labor, end market, and legislation analysis.
Brand & Ad Tracking
ARA Annual AdTrack program covers Brand Health Tracking and Cross-media Ad Performance Tracking.
Media Research
Usage & positioning, Image & Perception, Supply & Demand Analysis, Concept Evaluation & Demand Potential, Communication Assessment.
Social Media Research
Mapping conversations to provide insights on consumer perceptions, engagement, lifestyles and brand positioning recommendations.
Research Methodologies
At ARA Research & Consultancy, we offer a full range of methodolgies.

Quantitative
CAPI – Computer Assisted Personal Interviewing
CATI – Computer Assisted Telephone Interviewing
CAWI – Computer Assisted Web Interviewing

Qualitative
In-Depth Interviews
Focus Groups
Social Media Intelligence
Tools & Technologies
At ARA Research & Consultancy, we focus on quality and innovation. We invest heavily in data
collection and reporting technologies.

Reporting Tools & Dashboards
Our interactive reporting platforms including AMIR and CUSTRAK provide real-time insights, comprehensive analytics, and actionable recommendations. These advanced dashboards enable clients to make data-driven decisions with confidence.
Real-time data visualization
Interactive reporting features
Customizable analytics
Call Centers
Our UAE, Kuwait, and Lebanon offices are equipped with advanced in-house call centers featuring multilingual operators, high quality control, and real-time supervision to ensure exceptional data collection standards.
Multilingual capabilities
Real-time supervision
Quality control systems

Consultancy
ARA is a pioneer in using facts and figures to offer insightful recommendations. We bring
consultancy and research together while tracking the implementation for successful and
profitable outcomes.
Business Excellence
Real Estate Insights (REI)
Marketing Strategy
Internal Communication
Business Intelligence
Customer Segmentation
Let’s Talk!
Ready to transfrom your business with data-driven insights?
